Rockee Blog
Featuring our content metrics, performance and strategy guides as well as the 'Sausage Factory' podcast!
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The Sausage Factory Podcast
What's going right and what's going wrong in content marketing with expert analysis
Mastering Product Idea Validation and Being A Content Creator w/ Sam Dickie
On this Sausage Factory pod episode, we speak to Sam Dickie, about mastering product idea validation and the art of being a content creator
How to build a Global Content Team – we talk Strategy, process and content KPIs
We talk to James Ainsworth on The Sausage Factory podcast, about how he built a global content team, the strategy, process and content KPIs!
Is AI killing great content experience?
We talk to Jess Crandon from Salesforce on The Sausage Factory podcast, about great content experience and the potential perils of not-so-great content.
Introducing The Sausage Factory – A Content Marketing Podcast
Our very first podcast! In this episode we talk about three big problems in content marketing and why Rockee, the content feedback platform was built!
Meet our authors
Matt Laybourn
Matt is the founder of Rockee, who has over 10 years experience in B2B as a senior strategist in content and performance marketing, working on both agency and client side. When not obsessing over numbers, he's out hiking with his dog or watching basketball.
Lydia Melvin
Lydia is a freelance creator, executive assistant and digital content guru. Working with a range of awesome start-ups on their podcasts, blogs and social content. You should definitely follow her travels on social and her digital nomad podcast!
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