Blog

Read our insights on all things content, from SEO to analytics and how to use Rockee to get the most out of your content investment.

Content Analytics Made Easy | Collect Feedback with Survey Tools

Content Analytics Made Easy | Collect Feedback with Survey Tools

GA4 is a game changer for content marketers. Get the 'why' behind the numbers using Rockee audience feedback. Read our guide on how to do

Conversion Tracking in GA4 for Content Marketers

Conversion Tracking in GA4 for Content Marketers

A guide for content marketers to learn more about conversion tracking in GA4! Learn how to set up and track conversions from your content.

How to Optimize For Search Intent & Leverage Audience Feedback

How to Optimize For Search Intent & Leverage Audience Feedback

Learn more on how to optimize content for search intent by understanding the context behind search terms and how to answer them!

Content NPS Score: Get to Know Who Loves Your Content

Content NPS Score: Get to Know Who Loves Your Content

Learn what a content NPS score is, how it works, what you can do with it, and how to collect/implement feedback to improve your NPS!

How to Improve Email Performance Metrics: 5 Tips to Implement

How to Improve Email Performance Metrics: 5 Tips to Implement

We run through how to improve your email performance using audience feedback. Check out our guide to find out if readers love your emails!

Account Based Marketing Tactics: How to Gain Audience Insights

Account Based Marketing Tactics: How to Gain Audience Insights

Unique insights into your audience preferences is ABM gold-dust. This guides shows you how to find out the content they love most!

How to Setup A Content Feedback Survey to Improve Your Content

How to Setup A Content Feedback Survey to Improve Your Content

We show you an easy way to set up a content feedback survey, what you can expect, and how you can use that data to

How to Reduce Bounce Rate: 7 Tips to Implement For Results

How to Reduce Bounce Rate: 7 Tips to Implement For Results

We explore 7 tips you can implement to reduce bounce rate of content on your website, and why content feedback is important to do so!

Content Optimization: A Guide for SEO and Website Conversions

Content Optimization: A Guide for SEO and Website Conversions

Learn how to do content optimization for search engines and conversions, with the added power of reader feedback in this guide!

A Guide On How To Measure Content Quality in 2023 (+ Checklist)

A Guide On How To Measure Content Quality in 2023 (+ Checklist)

In this guide we explore how to measure content quality from three perspectives, internal stakeholders, Google and your readers themselves!

How to measure content performance using Google Analytics 4 (GA4) and Rockee

How to measure content performance using Google Analytics 4 (GA4) and Rockee

GA4 is a game changer for content marketers. Get the 'why' behind the numbers using Rockee audience feedback. Read our guide on how to do

The 8 Best Content Marketing Analytics Tools of 2023

The 8 Best Content Marketing Analytics Tools of 2023

Which content marketing analytics tools are best for SEO, Analytics and User Insights - we explore the the pro's and con's of each!

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The Sausage Factory Podcast

Mastering Product Idea Validation and Being A Content Creator w/ Sam Dickie

Mastering Product Idea Validation and Being A Content Creator w/ Sam Dickie

On this Sausage Factory pod episode, we speak to Sam Dickie, about mastering product idea validation and the art of being a content creator

How to build a Global Content Team – we talk Strategy, process and content KPIs

How to build a Global Content Team – we talk Strategy, process and content KPIs

We talk to James Ainsworth on The Sausage Factory podcast, about how he built a global content team, the strategy, process and content KPIs!

Is AI killing great content experience?

Is AI killing great content experience?

We talk to Jess Crandon from Salesforce on The Sausage Factory podcast, about great content experience and the potential perils of not-so-great content.

Introducing The Sausage Factory – A Content Marketing Podcast

Introducing The Sausage Factory – A Content Marketing Podcast

Our very first podcast! In this episode we talk about three big problems in content marketing and why Rockee, the content feedback platform was built!