Rockee BETA Launch

Rockee BETA Launch

What is Rockee?

Rockee is a B2B content measurement and feedback platform. It’s been built around a common problem we have in B2B marketing, in that we make a lot of content – but struggle to prove the value of it.

Analytics leads us to guesswork. SEO takes a long time for traction and lead-gen metrics only tell a very small part of story.

Rockee collects data from the people who matter most – your audience. Our BETA is an on-site widget you can use on any content, be it blogs, videos, e-books, infographics or even gated content. For more info, check out the video below:

The BETA program

    • Rockee BETA is completely free
    • BETA users – will get a 50% lifetime discount on any future package.
    • BETA testing is limited to 15 spaces overall – with 4 spaces already taken
    • Ongoing consultancy from the Rockee team – working with you to measure your content performance. Combining Rockee qualitative insights with existing measures used (i.e. analytics, marketing automation, CRM data). We will help you build a content marketing ROI framework for future use. All for free.
    • Managed account setup – the Rockee team will help set up your account. We’ll get collection widgets in place and customise your dashboard reporting to suit your business requirements.

If you’re a B2B business, who are heavily invested in content creation and distribution – we’d love to hear from you.

Contact to find out more about the BETA programme and how it could work for your business.

Rockee features in new B2B Content Podcast

Rockee features in new B2B Content Podcast

Rockee founder Matt Laybourn had the pleasure of being invited on leading B2B Content Marketing Podcast ‘B2BQ&A’, by the UK based B2B technology copywriters Radix Communications

Alongside Podcast host David McGuire, Creative Director at Radix and Katie Colbourne, Senior Manager, Global Demand Generation from Basware – the trio tackled the subject of ‘How much B2B content actually gets read?’.

With the top talking points being:

  • Not a lot of people reading is ok! Understanding audience size relative to engagement, and value of small audiences in B2B
  • How to monitor the content marketing metrics that matter. Sort your vanity from your sanity and understand the real impact your content is having.
  • Getting to know all about you. How to research, understand and use audience insights to make awesome content.

Check it out below on Spotify or subscribe via Apple Podcasts.

Let us know what you think through the Rockee feedback tool below 🙂