What is Rockee? Rockee is a B2B content measurement and feedback platform. It’s been built around a common problem we have in B2B marketing, in that we make a lot of content – but struggle to prove the value of it. Analytics leads us to guesswork. SEO takes a long time for traction and lead-gen […]
Rockee founder Matt Laybourn had the pleasure of being invited on leading B2B Content Marketing Podcast ‘B2BQ&A’, by the UK based B2B technology copywriters Radix Communications. Alongside Podcast host David McGuire, Creative Director at Radix and Katie Colbourne, Senior Manager, Global Demand Generation from Basware – the trio tackled the subject of ‘How much B2B […]
